How soon will my ads start working?

Getting live

Your first ads usually go live about 2–3 weeks after you order. That time covers:

1. Getting access to your ad accounts (see How do I give you access to my ad accounts?).
2. Installing tracking so we can count calls, forms and sales.
3. Planning campaigns and writing the first ads, which you approve (see Approving your ads).

The first month

The first few weeks are a learning period. The platforms test who sees your ads, and we watch what brings real leads. Expect results to improve over the first two or three months as we cut what doesn’t work.

What we can’t promise

We can’t guarantee a number of leads or sales; results depend on your market, budget, offer and the platforms’ rules. What we promise is honest reporting: you’ll always see exactly what you spent and what came of it. See What we promise, and what no one can.